4+ day, 11+ hour ago   (439+ words) Three of 7NEWS’ footy reporters are pulling back the curtain on AFL’s biggest headlines with a new LiSTNR podcast exploring how breaking stories come together. The Breakers, hosted by Mitch Cleary, Xander McGuire and Tom Morris, launched this week as a six-episode…...

1+ week, 14+ hour ago   (348+ words) Magnite, the independent sell-side advertising company, has scaled its global live-streaming advertising business as demand for programmatic access to major live events grows. As media owners prepare for the upcoming AFL and NRL Grand Finals and the return of NFL…...

1+ week, 14+ hour ago   (421+ words) More than two decades after they were first brought to life, and following a decade in retirement, the famous Dolmio Family is returning to Aussie screens in a campaign which celebrates the joy of family mealtime in households across the…...

1+ week, 4+ day ago   (306+ words) Australian media agency ad spend dropped 1.2 per cent year -on-year in July, Guideline SMI data indicates. This was despite an active month for Government advertising, and the Commonwealth Games on Seven. Calendar year -to-date ad spend is up 0.7 per cent…...

1+ week, 6+ day ago   (504+ words) Marketers have strong confidence in the measurement of advertising impact in individual channels but they’re far less certain when it comes to the overall effectiveness of their advertising work, according to the IAB. That is not necessarily a new point…...

1+ week, 6+ day ago   (322+ words) Survey 5 of the radio ratings is out and Smooth FM has firmed its hold as the most-listened too station in Sydney, pulling away from 2GB. In Melbourne, 3AW remained the most listened to station, though it slipped by just 0.1 per cent of…...

1+ week, 6+ day ago   (291+ words) Cancer Council has launched a new national creative to encourage Aboriginal and Torres Strait Islander people aged 45 to 74 to prioritise their health and do their free at home bowel cancer screening test. First Nations comedian and campaign spokesperson Andy Saunders…...

2+ week, 12+ hour ago   (638+ words) Optus is betting its comeback on the last person you’d expect to front a telco ad: someone’s actual Nonna. Optus has launched its new long-term brand platform, ‘There’s always a way’ via Droga5. The hero spot follows Maria, played by non-actor…...

2+ week, 12+ hour ago   (173+ words) Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news....

2+ week, 14+ hour ago   (336+ words) Video-first podcast hosting, distribution, and analytics platform Flightcast has partnered with LiSTNR in a move to enhance LiSTNR’s distribution infrastructure and service the rapidly accelerating market demand for multi-platform video, audio and social podcast content. The agreement cements LiSTNR as…...